An idea – the key business ingredient: serendipity or skill?

Last week I watched the original wherethehellismatt for the first time. There are five major videos plus outtakes and background videos on YouTube. Like millions before me I loved the videos, but what I found intriguing was the ‘about’ section, which described the story of Dancing Matt Harding and his viral videos. ‘He put the video of his dancing adventures on his blog (back then people had things called "blogs"), and then in 2005 he found it on a new site ...